Inspired by dry sake, Asahi invented the world’s first super dry beer. They named it Asahi Super Dry and changed the world of beer forever. As one of the most well-known beers across the globe, the brand is continuously looking for ways to innovate and continues to create quality products.

This is the standard: always innovative & chasing perfection.

At Visual Matters, we developed from concept to finish multiple online videos to promote their newly designed packaging to celebrate Chinese New Year in 2023.

Have a look at the full-length video below, and some making-of photos.
The Making-of Photos

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